SUMMARY:

Develops and executes sales and marketing plans for the community and meets budgeted occupancy goals for the community through internal and external sales efforts.

 

ESSENTIAL DUTIES AND RESPONSIBILITIES:

• Develops and executes sales and marketing plans for the community.

• Generates new inquiries through successful sales calls to professional referral sources.

• Manages the community sales and marketing budget.

• Maintains customer database (ALIS).

• Establishes and maintains relationships with professional referral sources.

• Attends industry-related continuing education seminars, professional networking opportunities, industry-related community events, etc.

• Completes sales and marketing activity reports.

• Plans and executes marketing events for professionals and prospects.

• Organizes the entire move-in process including coordinating with all departments, completing necessary paperwork, and guiding resident families through the move-in process.

• Oversees make-ready for available apartments and assists in monitoring and maintaining the community’s appearance.

• Participates in the Manager-On-Duty (MOD) rotation schedule on the weekend; oversees operations, addresses complaints, and resolves problems per policy.

• Performs other duties as assigned.

• Proficient with Microsoft Excel, Word, Outlook.

 

QUALIFICATIONS:

• Two (2) years experience in sales and marketing.

• Bachelor’s degree or equivalent experience.

• Experience working with individuals with dementia.

• Valid driver’s license and clear driving record.

• Proficient in Microsoft Excel, Word, Outlook.

 

COMPETENCIES:

• Action Oriented – Proactively takes action; seizes opportunities.

• Building Strategic Working Relationships – Initiates collaborative relationships; uses interpersonal skills.

• Customer Focus – Meets expectations of internal/external customers.

• Drive for Results – Takes prompt action; pushes self and others for results.

• Interpersonal Savvy – Works well with all kinds of people; uses diplomacy and tact.

 

PHYSICAL REQUIREMENTS:

• Required to stand and walk regularly; occasionally sit, lift, and/or move up to 25 pounds.