Applicants must have 15+ years of experience in the Biotech / Neurology space and a proven track record as Head of Marketing.
Join Catalyst and become a key member of the Commercial Leadership Team. The Executive Director / VP, Marketing is responsible for developing and executing the U.S. marketing strategy and leading marketing efforts to maximize the commercial success of Firdapse.
Responsibilities:
· Develop and execute the brand plan to exceed sales goals
· Attract, retain, develop and lead the marketing team to maximize commercial success
· Lead the business (brand) planning process and ensure goals and initiatives are achieved
· Ensure the organization has the capabilities to execute current and long-term business plans
· Lead complex cross functional initiatives that are high exposure and high impact
· Work collaboratively with Sales, Market Access, Patient Advocacy, Medical Affairs, Finance and Commercial Planning / Analytics to accomplish goals and drive strong growth
· Commission market research and analysis to optimize decision making and market intelligence
· Successfully develop and manage budgets while setting metrics to assess impact of initiatives
· Create a strong partnership between sales and marketing teams to maximize results
· Ensure the activities under his/her responsibilities are in line with the company policies and procedures
· Champion the promotional review committee process with legal and regulatory
· Help to drive and support an engaging and inspiring culture
· Ensure strict adherence to compliance guidelines and a culture of doing the right thing
· Other duties as assigned
Qualifications and Strongly Preferred Skill Requirements:
· BA in business or healthcare (or similar field). Advanced degree preferred
· 15+ years of commercial experience in the biotech industry, including Head of Marketing experience
· Experience with rare/orphan disease and product launch is desired
· Proven ability to lead, develop and motivate a high performing marketing organization
· Proven ability to successfully launch products and new indications
· Proven ability to work cross functionally and manage projects simultaneously
· Excellent presentation, communication and negotiation skills
· Ability to develop innovative and impactful marketing and communication programs while managing external partners and agencies
· Excellent leadership and interpersonal skills with the ability to create a team environment
· Self-motivated team player with the ability to proactively identify and prioritize problems and opportunities, maintain focus on big picture, and design effective solutions and action plans
· Strong ability to multi-task and work toward fixed deadlines in a fast pace and demanding environment
· Excellent clinical, financial, and analytical skills and acumen
· Entrepreneurial mindset
· Financial/budgetary experience
· Ability to travel 50% of the time