About Communities In Schools:

At Communities In Schools, we are “all-in” for kids! It is our passion—it is our mission. At the National Office, we collaborate with local affiliate organizations, to provide resources and create communities of caring adults who work hand-in-hand with educators to make sure young people have the tools they need to stay in school and achieve in life. We are the nation’s largest dropout prevention organization, serving 1.5 million students in 2,400 sites across the country. We achieve this mission by hiring bright, creative, and innovative team members who have a passion for what we do.

At CIS we are committed to cultivating an engaged culture where all are recognized and valued for their contributions. We intentionally build experiences, provide space for individual and group voices across multiple dimensions.

We also hold the following talent beliefs:

       Every staff member is passionate and committed to our mission. Our work is grounded in the success of our students.

       Our decisions and priorities are guided by how we can fulfill our mission and serve kids with quality.

       As a National Office, we have a duty to live our values and integrate principles of diversity, equity, and inclusion across our organization and lead by example.

In turn, we are committed to continuously improving decision making, incentivizing creativity, and building engagement. We do this by building a diverse workforce, fostering a climate of inclusion, and shaping business practices and policies that promote equity.

About the Role:

The Director of Marketing and Communications will support the development and delivery of integrated marketing strategies for the Communities In Schools national brand. This position will play an integral role in ensuring that the national/local CIS brand voice and visual identity are represented in a consistent, recognizable, and memorable way to further enhance engagement with external stakeholders and partners. This position will also support network operations through the delivery of direct communications support/guidance to affiliated and licensed organizations. The Director of Marketing & Communications will report to the Vice President of Marketing & Communications.

Primary Duties & Responsibilities:

       Support the development and execution of integrated marketing campaigns and special initiatives including advertising campaigns, storytelling, events, and digital fundraising activities.

       Develop internal and external communications, including press releases, org. statements, reports, key messages, and other promotional content.

       Explore, develop, manage cause marketing opportunities with CIS corporate, foundational, and programmatic partners in collaboration with Advancement team.

       Partner with network on targeted campaigns to help raise awareness and engagement with both the national CIS brand and their local brand.

       Create and deploy B2C and B2B marketing campaigns with goals, audiences, strategies, tactics, and metrics for success.

       Identify new media and/or corporate partnerships that can help amplify the CIS brand.

About You:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skills and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Required skills & qualifications:

  • Bachelor’s degree from an accredited university in communications, public relations, journalism, or related field.
  • Minimum 8+ years of work experience/member of a marketing/communications team of a nonprofit or in an agency setting, managing marketing and advertising.
  • Minimum 2 years of management and supervision of staff; responsible for performance management, coaching, leading, and engaging staff to achieve goals and other deliverables.
  • Knowledge and background in full suite of marketing tactics to include digital, advertising creation and placement, creative development.
  • Basic understanding of the core issue areas in K-12 education.
  • Excellent written and verbal skills
  • Outstanding interpersonal skills with a variety of audiences
  • Demonstrated success in media placements and executing integrated marketing campaigns
  • Experience working in team environment.
  • Ability to prioritize multiple assignments.
  • Understanding of the principles of fundraising and communications for nonprofits highly desired.
  • Proven success in campaign strategy, framework, development, and execution across multichannel campaigns.
  • Proven client leader with ability to guide a team of performance marketers.
  • Ability to synthesize business objectives, create a well-aligned Integrated Campaign strategy and execution plans with clearly defined metrics and KPIs.
  • Strong analytical mindset, combined with a creative and strategic framework to design and optimize engaging and empathetic campaigns that resonate with nonprofit constituents.
  • Strong knowledge of implementation in digital marketing channels both earned and paid.
  • Strong presentation, problem-solving, and budget management skills.
  • Advanced PC skills including Microsoft Office Suite (Outlook, Word, Excel, PowerPoint)

Travel:

Travel up to 25% may be required including travel in the domestic United States with overnight stay(s).

What We Offer:

       Work that makes a difference—the opportunity to contribute to an important mission.

       Competitive and comprehensive compensation and benefits package.

       Generous paid time off benefits.

Communities In Schools is committed to a workforce that is representative of the varied communities we are privileged to serve. We provide a work environment that does not discriminate based on race, color, national origin, gender, age, sexual orientation, gender identity or expression, marital status, mental or physical disability, genetic information or any other basis protected by applicable law. Communities In Schools prohibits harassment of applicants or employees based on any of these protected categories.