Position: Director, Marketing and Communications

Reports To: Chief Philanthropy Officer

Department: Marketing and Communications

Supervisory Role: Yes

 

Compensation Range: $131,000 - $144,100

Location: Remote, U.S.
FLSA Status: Full-Time, Exempt

 

POSITION OVERVIEW

The Director of Marketing and Communications is the steward of our voice, stories, and public identity. This role guides how Changent is positioned across the national landscape - shaping how our mission, work, and impact are understood by staff, partners, funders, policymakers, and the communities we influence. The Director sets and carries forward our brand, narrative, and platforms, translating complex work into clear, compelling stories that strengthen visibility, credibility, and connection.

 

The Director of Marketing and Communications leads with a market-aware lens, using insights, performance data, and audience understanding to improve positioning, deepen engagement, and extend our presence and influence. This role partners with senior leadership and internal teams to connect communications to organizational priorities, elevate the voices of partners and families, and direct storytelling, media, and digital strategies in ways that actively advance growth, advocacy, donor support and long-term organizational strength.

 

ESSENTIAL DUTIES & RESPONSIBILITIES

40% | Organizational Leadership & Strategic Vision

  • Lead the team by providing mentorship, developing staff, and driving the execution of communications, marketing, and brand initiatives.
  • Set strategic vision and identify priorities and strategies that advance organizational goals and drive measurable impact.
  • Lead public relations, stakeholder engagement, digital presence, and brand awareness.
  • Identify opportunities to elevate the organization’s reputation, strengthen stakeholder relationships, and expand visibility in key national arenas.
  • Participate in organizational strategic planning and evaluation, driving innovation in marketing and communications approaches to achieve measurable impact.
  • Lead cross-departmental and external partnerships that create an interconnected and influential organizational presence.
  • Oversee departmental budget, resource allocation, and operational planning.
  • Serve as a key advisor to senior leadership on branding, communications strategy, and reputation management, providing insight to guide organizational decisions.
  • Establish standards and processes for brand governance, messaging consistency, and communications excellence across all channels.

 

40% | Communications Strategy & Execution

  • Direct earned media efforts to maintain a consistent organizational voice and amplify visibility, credibility, and reputation across key external channels.
  • Lead digital engagement across web and social platforms to expand audience reach, drive philanthropic and advocacy goals, and elevate our presence in target markets.
  • Oversee network communications, ensuring effective knowledge-sharing, engagement, and collaboration across partner organizations.
  • Orchestrate internal and external communications to keep staff aware of organizational initiatives and external activities that impact the organization.
  • Lead crisis communications and partner with senior leaders to respond decisively and manage organizational messaging under high-pressure situations.
  • Direct the development and implementation of performance measurement tools, using data to evaluate effectiveness, inform strategy, and demonstrate impact.

 

10%  | Marketing Strategy & Execution

  • Lead marketing operations, including the development, production, and distribution of materials to internal and network audiences.
  • Oversee relationships and interactions to deliver responsive, high-quality experiences across all touchpoints.
  • Develop and implement marketing campaigns that advance organizational priorities, elevate brand awareness, and engage target audiences.
  • Direct content strategy so marketing collateral, stories, and communications reflect our organizational impact and brand standards.
  • Leverage audience insights and performance data to guide marketing approaches, evaluate effectiveness, and optimize reach across channels.
  • Govern brand consistency across all marketing platforms and communication outputs, in line with organizational standards.
  • Collaborate with program and development teams to amplify advocacy, fundraising, and programmatic initiatives through targeted marketing efforts.

 

10% | Leadership & Operations

  • Lead the department, providing direction, mentorship, and performance guidance to drive high-quality execution across all work streams.
  • Strengthen team expertise, guide professional growth, and prepare staff for expanded responsibilities.
  • Strengthen communications content processes and approval workflows.
  • Drive cross-departmental collaboration, resolve issues, and escalate strategic matters to executive leadership as needed.
  • Set strategic direction and translate organizational priorities into actionable plans while maintaining accountability for daily operations and outcomes.

 

KNOWLEDGE, SKILLS, AND EXPERIENCE

  •  Communications, Marketing, or a related field Bachelor’s degree, masters preferred.
  • Minimum of 10 years of experience in communications, public affairs, public relations, brand management, digital marketing, and stakeholder engagement.
  • Minimum of 8 years of experience leading both communications and brand strategies, multi-channel initiatives, crisis management, and public affairs.
  • Proven ability to measure and analyze marketing and communications performance to optimize reach, engagement, and strategic impact.
  • Proven ability to apply change management principles and lead content, knowledge, and business development initiatives, including revenue generation.
  • Demonstrated expertise in customer relationship management, service excellence, and process improvement.
  • Ability to manage competing priorities in a fast-paced, complex environment.
  • Proven ability to communicate strategic and complex messages.
  • Willingness to travel up to 10% annually.

 

SUPERVISORY RESPONSIBILITIES

This position reports to the Chief Philanthropy Officer and may have up to 4 direct reports.