At Nexant, our mission is to partner with our clients and work together towards a more sustainable energy future. Our Utility Services team supports our overall mission by making a positive impact in the world through energy efficiency. We believe in working as a team, doing the right thing, thinking differently, and having fun. Nexant’s marketing team focuses on communicating with the market in a way that inspires engagement in energy efficiency.
This role is responsible for producing and creating engaging content that delivers the right information at the right time to the right audience on various channels. Responsibilities will be split between marketing strategies and initiatives for our utility clients and Nexant corporate marketing and business development activities. The position can be placed in either our Hinsdale, IL or Madison, WI offices.
Duties and Responsibilities
- Produces and creates engaging content that delivers the right information at the right time to the right audience on various channels This role requires a brand publisher mindset: create the content our audience is looking for and then optimize the path to conversion
- Works with data specialists to measure the results of content marketing activities
- Develops content marketing initiatives to drive traffic, engagement, and leads that deliver customer retention
- Delivers effective content marketing strategy and editorial plans to meet the business objectives
- Develops and manages editorial calendars and organization workflows
- Edits, proofs, fact checks, and coordinates for a variety of marketing communications to ensure accurate, clear, and complete messaging
- Monitors accuracy in spelling, grammar, punctuation, style, consistency, tone, and voice
- Strengths: Excellent communication (especially written); highly detail oriented; thinks creatively and strategically; Editorial mindset that seeks to understand what audiences consume and how to create it
Qualifications
- Bachelor’s degree (BBA, BA, or BS) in Marketing, Business, Communications, Journalism, or related field or equivalent experience required
- 4-6 years of professional marketing experience
- Proven ability to develop professional marketing content
- Energy efficiency industry experience a plus
- Ability to edit, proof, fact check, and coordinate projects for a variety of marketing communications to ensure accurate, clear, and complete messaging
- Ability to monitor accuracy in spelling, grammar, punctuation, style, consistency, tone, and voice
- Must be a self-starter, highly organized, and have strong attention to detail
- Must have the ability to multi-task in a fast-paced work environment
- Expert knowledge of and expertise in Microsoft Word and PowerPoint
- Basic knowledge of Adobe products and/or ability to learn quickly
Salary and Benefits (U.S.)
Nexant offers competitive salaries based on candidate's qualifications. Nexant also offers three weeks paid vacation per year, eleven paid holidays per year, a 401(k) plan with employee matching funds and an overall comprehensive benefits package.
Nexant, Inc. is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.