Comic Relief USA (CRUS) seeks a creator, strategist, data and trends analyst -- this is an opportunity to grow and activate a social media audience for a national charity that is on a mission to break the cycle of intergenerational poverty.


The Social Media Manager will be responsible for the strategy, publishing, growth and activation of CRUS' social media channels. This includes planning, posting, interacting, monitoring, writing and commissioning social media content to yield a larger and engaged community of supporters, partners and grantees. 


You are a social media expert and have a proven track record of growing and cultivating social media audiences for a national nonprofit, philanthropy or consumer brand.

You’ll work across teams to establish strategies for promoting high-impact fundraising initiatives via organic social media. You’ll also help identify themes and trends to feed into other organizational verticals, such as marketing and communications, and manage campaigns working closely with internal and external partners. 


Most importantly, you will play an integral role in creating a new, distinct voice for CRUS, ensuring it is delivered effectively, from Facebook to TikTok to LinkedIn.



  • Lead creative strategy and ideation across Comic Relief USA and Red Nose Day (RND) social channels including Facebook, Instagram, LinkedIn, Twitter, TikTok, YouTube etc., ensuring all remain active and relevant.

  • Strengthen CRUS brand and the RND USA campaign on all digital channels by maintaining a brandvoice and brand appropriate content.

  • Launch new tentpole campaigns on social channels.

  • Elevate and grow following, engagement and presence of the CRUS brand. 

  • Develop and deliver on social media calendar.

  • Collaborate with Digital and Creative teams to develop and deliver content marketing strategies and campaigns.

  • Work with partners (corporate, funders, grantees, celebrity talent, influencers etc.) to ensure alignment on messaging, and to create amplification, and engagement.


  • Conceive of and write caption copy for daily posts across all channels. Copywriting is key.

  • Monitor social activity and the media to identify opportunities for reactive content and conversational posts.

  • Research and implement methodologies and best practices to drive engagement and growth.

  • Work closely with the creative team to guide the development of visual assets (images, video)

  • Engage with followers, donors, grantees, child advocates, content creators, and the broader nonprofit and philanthropic community to ensure that CRUS is positioned as a pillar and thought-leader in the conversations relevant to our mission, and cultivate a community around CRUS' efforts.

  • Activate audiences/constituents across a wide spectrum of initiatives from advocacy and knowledge sharing, to volunteering and donation. 


  • Create a feedback loop by reporting weekly on performance to Digital and Creative teams.

  • Monitor and report on social media content, campaigns, successes and innovations across the nonprofit sector to keep teams apprised and aware of opportunities to evolve. 


  • Partner across the organization in the development of content and campaigns including Creative, Marketing, PR, Grants, Fundraising, Talent and C-suite. 

  • Work with external partners including funders, corporate partners, celebrities, influencers and vendors to ensure awareness, growth, engagement and fundraising opportunities are maximized.



  •  3-4 years direct experience working at a national nonprofit, philanthropy or consumer brand delivering innovative social media campaigns, crafting creative social media strategy, and managing social media channels.

  • Expert in social media best practices, tools and publishing including fluency in the content, publishing and technical details and nuances particular to each platform. 

  • Expert in social listening tools like Meltwater, Brandwatch, and Hootsuite.

  • Proficient in media production applications including Adobe Creative Cloud (Photoshop, Premiere Pro, Indesign)

  • Proficient in Google Suite and Microsoft 365 applications


  • You have strong organizational skills and attention to detail.

  • You have exceptional written and oral communication skills.

  • You can manage multiple simultaneous deliverables, deadlines and campaigns.

  • You have enthusiasm and passion for emotional, breakthrough storytelling in unique formats.

  • You are naturally creative and have the ability to generate new, never-been-done-before ideas.

  • You are comfortable working in a fast-paced, high-visibility, performance driven environment.

  • You demonstrate a commitment to diversity within the office using a personal approach that values all individuals and respects differences in regards to race, ethnicity, age, gender identity, and expression, sexual orientation, religion, disability, and socio-economic circumstance.

  • You work collaboratively and respectfully toward resolving obstacles and/or conflicts.

  • You are committed to public service.

  • You are inspired by the essential work of Comic Relief and its grantee partners and believe in our vision of a just world free from poverty.

Comic Relief US values diversity and is committed to the recruitment and retention of individuals of underrepresented backgrounds including race, religion, gender, and sexual orientation.

This position has been filled. Would you like to see our other open positions?