Position Summary

The Marketing Manager – Social Media & Content is responsible for planning, executing, and optimizing the company’s digital presence with a strong focus on social media marketing, content creation, and content gathering for a California-based catering and events company. This role drives brand awareness, lead generation, and client engagement by showcasing events, culinary offerings, and company culture across digital platforms.

Key Responsibilities

• Develop and execute a comprehensive social media strategy aligned with business goals.

• Manage daily posting, scheduling, and community engagement across key platforms.

• Capture and produce high-quality photo and video content at events and tastings.

• Create short-form video and static graphics that highlight food, events, and client experiences.

• Maintain an organized digital asset library.

• Track and report on social media KPIs including reach, engagement, and conversions.

• Manage online reputation including reviews and direct messages.

• Collaborate with chefs, event managers, and sales teams to identify content opportunities.

• Assist with marketing campaigns, website updates, and email content as needed.

Required Qualifications

• Bachelor’s degree in Marketing, Communications, Hospitality, or related field (or equivalent experience).

• 3+ years of experience managing social media and content for hospitality, catering, or events.

• Proven experience creating engaging photo and video content.

• Strong knowledge of Instagram, Facebook, TikTok, and emerging platforms.

• Proficiency in Adobe Creative Suite, Canva, CapCut, or similar tools.

• Excellent written and verbal communication skills.

• Ability to work evenings and weekends as needed for event coverage.

• Valid driver’s license and ability to travel to event sites within California.

Preferred Qualifications

• Experience in catering, hospitality, weddings, or live events.

• Basic photography and videography skills.

• Familiarity with Meta Business Manager and paid social advertising.

• Experience with email marketing platforms (Mailchimp, Constant Contact, etc.).

• Knowledge of SEO and local search optimization.

 

Salary and Benefits Package

Starting Salary Range – 80K – 85K

Medical/Dental Benefits

Vacation/PTO Package

401K Plan