**This position is for our Pittsburgh, PA office - only apply if you are based there or willing to relocate**
TDK Qeexo is a pioneering leader in automating end-to-end machine learning solutions for edge devices. Our groundbreaking technology enables effortless creation and deployment of AI applications on constrained platforms, eliminating the need for traditional coding. Partnering with top global companies, we specialize in developing and scaling custom commercial AI applications across various industries. With a world-class team of AI engineers, we are committed to revolutionizing AI development and deployment.
As a Marketing Manager at TDK Qeexo, you will play a pivotal role in driving brand awareness and market positioning strategies. You will be responsible for supporting all aspects of marketing, including but not limited to events and trade shows, paid and organic media campaigns, content creation, website management, SEO, print advertising, podcasts, webinars, email campaigns, and GTM strategies. This role requires a creative and strategic thinker who can effectively communicate our unique value proposition to diverse audiences.
Responsibilities:
- Brand Awareness: Develop and execute strategies to enhance TDK Qeexo's brand visibility and recognition in the market.
- Events and Trade Shows: Plan, coordinate, and manage participation in industry events, conferences, and trade shows to maximize brand exposure and lead generation.
- Media Strategy: Implement paid and organic media campaigns across various channels to drive engagement and conversions.
- Website Management: Oversee the company website to ensure it effectively communicates our value proposition and engages visitors.
- SEO and SEM: Optimize content and manage search engine marketing (SEM) activities to improve search engine rankings and increase organic traffic.
- Advertising: Develop and execute print advertising campaigns and other offline marketing initiatives as needed.
- Digital Marketing: Manage podcasts, webinars, email drip campaigns, and other digital marketing efforts to nurture leads and drive conversions.
- Analytics and Reporting: Monitor marketing performance metrics, analyze data, and provide regular reports and insights to optimize marketing strategies and campaigns.
- Collaboration: Work closely with sales, product management, and the AI engineering team to align marketing strategies with business goals and product roadmaps.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- 5+ years experience in product marketing, brand awareness, events, content creation (digital, traditional, sales enablement), and demand generation (inbound and outbound)
- Understanding of how to use data and metrics to drive improvements
- Building, executing and scaling cross-functional marketing programs
- Experience leading go-to-market (GTM) for consumer software and/or hardware product and service launches
- Experience with marketing management and designer software
- An effective communicator with elite presentation skills
- Travel as required
- US work authorization
- Skills: Exceptional written and verbal communication skills. Proficiency in digital marketing tools and platforms (Google Analytics, CRM software, SEO tools, etc.). Strong analytical and problem-solving abilities. Ability to manage multiple projects simultaneously and work effectively under pressure.
Preferred Qualifications
- Experience with and understanding of AI and ML
- CRM (HubSpot) experience a plus
- AI, ML, and/or SaaS enterprise sales experience within Qeexo’s target industries: Manufacturing, Heavy Industry, Energy and Utilities
Why TDK Qeexo? Joining TDK Qeexo means being at the forefront of innovation in AI and machine learning. You will have the opportunity to work with a dynamic team of experts and contribute to shaping the future of AI applications globally. We offer competitive compensation packages, comprehensive benefits, and a collaborative work environment where your ideas are valued.
Application Process: To apply, please submit your resume and a cover letter detailing your relevant experience and why you’re passionate about joining TDK Qeexo.