The Lede Company, a full-service communication, strategy, and social impact consulting firm, specializing in corporate, brand, entertainment, and nonprofit sectors, is seeking a Coordinator to join the Brand team in our New York office.
With dedicated Talent, Brand, Strategic Communications, Content, and Social Impact divisions, we work with our clients to advance business and social outcomes through innovative storytelling, media, campaigns, and partnerships. Our service offerings draw on our expertise, relationships, and resources, all of which enable us to exceed client expectations and ultimately, deliver results.
The Coordinator will play an integral role in supporting accounts for a wide variety of Fashion, Beauty, and Lifestyle clients.
ROLES & RESPONSIBILITIES:
Support client projects from the brainstorm/ideation phase to plan development, execution, and reporting
Work alongside partner teams within the agency as well as client partner agencies
Conduct market research, i.e., competitors, industry opportunities and challenges, products and services, and consumer insights
Client service administration support
Contribute to monthly, project or event reporting and recaps across all clients
Assist in drafting press releases, pitches, and other supporting media materials as necessary
Media outreach and relationship building with respective media outlets
Support onsite at events, coordination of logistics during all stages of programming, & coordination of retail promotions
Regularly prioritize work, meet deadlines, and actively communicate progress and deliverables to account teams. Be responsive and proactive on timely and priority tasks
QUALIFICATIONS:
BA or defined education in marketing, PR, communications, journalism, or a related concentration
2 - 3 years of public relations experience, preferably in beauty, lifestyle, or fashion
Demonstrated understanding of the communications market
Deep understanding of pop-culture
Outstanding organizational skills
Strict attention to detail and the ability to work under tight deadlines
Responsive and proactive
Strong written and verbal communication
Proficient in online social applications: Instagram, TikTok, Facebook, YouTube, Twitter
Proficient in Google Drive & Microsoft applications
Proficient in online social applications, i.e., Facebook, LinkedIn, Twitter, Instagram, Pinterest, YouTube
THE IDEAL CANDIDATE IS:
A collaborative team member
An enthusiastic professional with a passion for communications and deep expertise in building, stewarding, and growing relationships
A strong communicator and researcher
A self-starter with energy, creativity, and an innate interest and curiosity for Fashion, Beauty, CPG, lifestyle, and culture