This is a full-time, temporary position from September through December 2021, with the possibility to be extended. This position is benefits-eligible for candidates eligible to work in the United States or Canada. Candidates from outside of the United States or Canada are welcome to apply; the position will then be classified as an independent contractor.

PGP (The Public Good Projects) is seeking Paid Social Media Manager to support a global health communications campaign for a high-profile client. The initiative is focused within 5 countries through December 2021, with the possibility of extension in 2022. This position is ideal for someone passionate about paid social media marketing with experience creating and optimizing social media ad campaigns in a fast-moving work environment. This position will report to the Senior Digital Strategist.

Responsibilities

• Design and implement domestic and international Social Media Ad campaigns through analysis and optimization

• Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in social media campaigns

• Track report, and analyze ad analytics and Paid Social Media initiatives and campaigns

• Monitor, track and respond to community engagement on paid posts 

• Perform ongoing paid interest targeting discovery, expansion and optimization

• Research and analyze competitor advertising links

• Work with supervisor to define and maintain internal process implementations

Qualifications and Skills 

• 3+ years of Social Media Ad experience and success managing campaigns across different Social Media Platforms, with multinational campaign experience strongly preferred

• Well-versed in performance marketing, conversion, and online customer acquisition

• Strong analytical skills and experience generating Social Media ad reports

• Familiarity with A/B and multivariate experiments

• Desired certifications include Facebook Ad Certification or relevant course work and education

• Detail-oriented with robust communication, interpersonal, and written skills 

• Professional language proficiency in English and French required

• Does not need sponsorship for work in the US 

IDEAL CANDIDATE:

• Passionate about Social Media and Digital Media. You love diving into data to create and optimize campaigns

• Autonomous yet collaborative. You’re able to take an assignment and run with it, but you also enjoy engaging with colleagues to share ideas and results. You know how to communicate what you need to get great results and elevate when projects face barriers. 

• Open to project-based roles with potential for full-time work. You’re open to a contract position that gives you the leeway and opportunity to shine on high-profile project. As mentioned above, if the project expands and extends into 2022, so will the need for this role. 

As a workplace, we pride ourselves on our progressive values and excellent benefits, and we strongly encourage candidates who identify as people of color, people with disabilities, LGBTQ+, and/or gender non-conforming to apply. Due to the pace of this search, candidates are strongly encouraged to apply as soon as possible. 

This is a part-time, fully-remote position therefore candidates must have the ability to work from their own home office.

ABOUT PGP

PGP (The Public Good Projects) is a public health nonprofit specialized in large-scale media monitoring programs, social and behavior change interventions, & cross-sector initiatives. PGP’s mission is to apply best evidence and practices from the public and private sectors to create bold projects for health. PGP’s programs and initiatives are evidence-based, tailored for particular populations, employ a collective impact model, and are scientifically evaluated.

PGP values diverse perspectives and is committed to building an inclusive workplace. We are proud to be an equal opportunity workplace and do not discriminate on the basis of sex, race, color, age, sexual orientation, gender identity, pregnancy, religion, national origin, citizenship, marital status, veteran status, disability status, or prior arrest history.