DESCRIPTION:

CreditNinja is a FinTech company founded in 2017 by veteran serial entrepreneurs who were part of the core team behind Enova (NYSE:ENVA), a leading publicly traded consumer financial services company. CreditNinja's mission is to provide hardworking Americans with financial solutions when unexpected expenses arise. Unlike traditional banks, CreditNinja works hard to ensure that people with less-than-perfect credit can have quick access to the money they need. Headquartered in downtown Chicago, we are a lean and innovative team seeking like-minded talent to help us disrupt the consumer finance industry.


JOB SUMMARY:

We are looking for a Digital Marketing Lead who is specialized in pay-per-click (PPC) optimization. The ideal candidate should be well-versed in PPC, Search, Display, and Social marketing channels. The role is responsible for developing and executing Paid Media programs. Partnering with cross functional teams you will develop the strategy and execution of digital media campaigns through paid search, paid social, and display channels.

 

KEY RESPONSIBILITIES:

  • Optimize PPC campaigns, including bid management, audiences, ad groups, quality scores and other major metrics.

  • Optimize keyword lists, audiences and placement targeting for Search, Display and Remarketing campaigns.

  • Manage all aspects of program development, automation, expansion, optimization, reporting, forecasting, bid management, and budgeting.

  • Competitor benchmarking, optimizing copy and landing pages across multiple web properties for increasing quality scores, etc.

  • Implement A/B and multivariate testing to continuously improve ROI.

  • Create and implement high converting funnels through landing pages and analytics.

  • Drive campaign strategy, creation, and execution of digital marketing campaigns.

  • Work closely with the other team members to meet growth goals.

 

REQUIREMENTS:

  • Bachelor's degree required. 

  • 5+ years of experience with Google Ads, Bing Ads, Facebook Ads ,DoubleClick, Programmatic buying, Retargeting ads

  • Proficient with Google Adwords, Microsoft Advertising, 3rd party platforms, APIs. Webhooks & Automation 

  • Strong interpersonal skills and the ability to manage complex programs with cross-functional teams to meet aggressive schedules

  • Deep knowledge, experience, and interest in Digital Media and the enthusiasm to stay current on latest industry trends

  • Advanced working SQL and JavaScript knowledge

  • Ability to organize, prioritize and manage multiple projects simultaneously

  • Strong quantitative and problem-solving skills with key attention to detail

 

BENEFITS:

  Competitive salary and benefits package, including material equity grant

  Casual dress policy

  Fun, fast-paced work environment

  Dynamic start-up culture

  Ability to make an immediate impact in a growth stage company

  Convenient downtown Chicago office located in the heart of the city

  Equal opportunity employer