About the Company

Founded in 2014 and led by brothers Nate & Ben Checketts, Rhone is a premium wellness brand that creates best in class performance-driven apparel that is engineered for an active lifestyle. Rhone is dedicated to using their platform and products to address and discuss the complex issues that modern individuals face. From raising awareness around the mental health crisis, to building mutually supportive communities, to providing men and women with practical tools and resources to navigate relationships, Rhone seeks to support men and women while providing them with versatile clothing for every aspect of their daily routine. In addition to a robust E-commerce business, Rhone currently has more than 15 retail stores across the U.S., all of which are used for building community through various initiatives such as the brand's signature Mind & Muscle events. Rhone is also sold in 70 Equinox locations, and available nationwide at Nordstrom, Bloomingdale’s, Dillard’s, SCHEELS, Von Maur, select CorePower Yoga locations, and more than 350 gyms and specialty stores across the country, with continued international expansion. Rhone is also a proud partner of Stitch Fix. 

 

About the Role

We are seeking a dynamic and organized Brand Marketing Coordinator to join our growing marketing team. The Brand Marketing Coordinator will report to the Brand Marketing Manager and play a crucial role in executing key aspects of our brand marketing initiatives, with a primary focus on supporting the day-to-day operations of our  affiliate program. Additionally, this individual will provide essential support to the Brand Marketing Manager in influencer marketing efforts and gifting/seeding activities. If you are a self-motivated and detail-oriented marketing professional with a passion for building brand relationships, we invite you to apply and be a key player in our exciting journey.

 

What you’ll do:

  • Support the daily operations of the  affiliate program, ensuring smooth execution and adherence to program guidelines while identifying ways to strategically grow the program to incorporate Rhone’s Women’s collection launching May 2024

  • Build and strengthen relationships with brand affiliates to encourage program engagement and involvement in community focused events

  • Monitor and analyze affiliate performance metrics, providing regular reports and insights to optimize program effectiveness and to recommend updates to the participant program 

  • Maintain a comprehensive database of affiliates and influencers, ensuring accurate and up-to-date contact information

  • Assist the Brand Marketing Manager in identifying and vetting potential influencers aligned with our brand values and target audience

  • Coordinate communication and logistics with influencers, ensuring timely delivery of campaign assets and maintaining positive relationships

  • Collaborate with Brand and Performance Marketing teams to integrate influencer-generated content across paid and organic marketing channels where applicable

  • Manage the end-to-end process of gifting and seeding initiatives, including product selection, packaging, marketing inserts, and delivery

  • Work closely with the creative team to customize and personalize gifting packages to maximize impact.

  • Track and report on the success of gifting initiatives, gathering feedback for continuous improvement.

  • Be flexible and willing to perform hands-on work while team is growing

 

What you’ll bring:

  • Bachelor's degree in Marketing, Business, or a related field

  • 2+ years experience in supporting affiliate and influencer programs

  • Strong organizational and project management skills, with a keen attention to detail

  • Excellent communication and interpersonal skills to foster positive relationships with affiliate and influencer partners

  • Analytical mindset with the ability to derive insights from data to optimize marketing strategies.

  • Familiarity with affiliate marketing platforms and influencer management tools is a plus (ex: GRIN, Asana, Shopify, Google Analytics)

  • Creative thinking and the ability to contribute innovative ideas to marketing campaigns

 

What you’ll get:

  • Access to benefits, including medical, dental, vision, & commuter benefits

  • 401K

  • Employee Assistance Program

  • Discretionary Time Off Policy

  • Generous Holiday Schedule and Summer Fridays

  • Flexible schedule and work-from-home days

  • Annual incentive plan 

  • Parental Leave

  • Generous employee discount and semi-annual gift card allotments

 

Job Type:  Full Time

Reports to: Brand Marketing Manager

Location:  Rhone HQ, Stamford, CT - Hybrid, 3 Days in office

This job is currently not open for applications. Would you like to see our other open positions?