About the Company:

Founded in 2014, Rhone is clothing made for the pursuit of progress. Engineered for an active lifestyle, Rhone fills the void between big-box retailers and high-end yoga brands, delivering best-in-class products specifically for men. Currently, Rhone has six retail stores with locations in New York, Connecticut, Massachusetts, and California. Rhone is also sold in all Equinox locations, at Nordstrom, Dillard’s, Peloton Studios, and more than 350 gyms and specialty stores across the country. Rhone is also a proud partner of Stitch Fix.

About the role:

The Senior Performance Marketing role will be perfect for a data-driven candidate with a proven track record of implementing successful omnichannel growth strategies. 

What you’ll do:

  • Management of a multi-million dollar performance marketing spend built upon strict cost per acquisition targets which drive profitable growth across all channels; wholesale, digital & retail 

  • Optimization of media mix leading with a test & learn approach to ensure we remain at the forefront of all acquisition opportunities

  • Management of our digital agency continuously challenges them to deliver best in class acquisition strategies

  • Partner with our retention marketing team driving loyalty amongst our returning customer database 

  • Collaborate with all trading channels (wholesale, digital, retail) to deliver excellent customer journeys focused on driving conversion

  • Guide & challenge product development teams on what is required to achieve acquisition goals producing insightful analysis to support future buying decisions 

  • Partner with brand & creative teams to produce creative collateral tailored to the range of acquisition marketing tactics we operate across all performance marketing channels

  • Keep data at the center of everything focusing on how to better capture and produce information so that the organization can consume and utilize and support our profitable growth ambitions. 

  • Lead with a test and learn approach across everything you do to ensure you stay at the forefront of the ever-changing world of performance marketing

What you’ll bring:

  • 7+ years in global performance marketing roles

  • Advanced understanding of all digital marketing channels

  • Advanced knowledge of Google Analytics

  • Advanced data analysis skills

  • Experience of working with Shopify 

What you’ll get:

  • Competitive compensation and opportunities for development and advancement

  • Health, dental, vision, 401k savings, and other ancillary benefits

  • 401k enrollment and rollover opportunity

  • Generous Clothing discount plus semi-annual issuance of Rhone gift card Monthly (virtual) company activities

  • Open PTO Policy

  • 10 Paid Company Holidays

  • Balanced lifestyle in a highly collaborative culture

  • Annual Company Offsite (paused during pandemic)