SENIOR COMMUNICATIONS MANAGER - Higg Co
About Higg Co
Higg Co is a technology company on a mission to create a universal language for sustainability measurement. We deliver, implement, and support the Higg Index for consumer goods industries, beginning with the fashion industry. Developed by the Sustainable Apparel Coalition, the Higg Index is a suite of tools that enables brands, retailers, and facilities of all sizes — at every stage in their sustainability journey — to accurately measure and score a company or product’s sustainability performance. The Higg Index delivers a holistic overview that empowers businesses to make meaningful improvements that protect the well-being of factory workers, local communities, and the environment. We believe consistency, comparability and transparency of data is key to unlocking the changes necessary to clean up manufacturing,
Higg Co offers a competitive salary commensurate with experience, including a competitive benefits package that includes health (medical, dental, vision), paid time off, flexible spending benefits and a retirement matching plan.
In this role, you’ll drive the development and execution of comprehensive internal, external and B2B communications and engagement programs, working with key internal and external stakeholders of Higg Co, including the Sustainable Apparel Coalition. You will be responsible for identifying needs and delivering communications processes and solutions based on product and platform developments, Higg Co’s brand building and stakeholder relations priorities. This role will report to the VP Marketing & Communications and work closely with the Customer Success, Operations & Technology teams, as well key external partners and agencies.
This is a fully remote full-time position; working location is flexible, details below.
What You’ll Do
In partnership with the VP of Marketing and Communications, deliver on Higg Co’s Marketing & Communications strategies, goals and objectives.
Develop, execute and monitor effectiveness of communications plans and processes associated with Higg product and service launches, upgrades and changes, with a sharp focus on contributing to a seamless user experience for Higg Co customers.
Define key performance indicators for each communications channel which will indicate a campaign's level of success.
Proactively engage with partners inside and outside Higg Co to establish a forward view of communications opportunities and design processes and approaches to optimize engagement, deliver results and develop trust between teams.
Tell the Higg Co story through the development of compelling marketing and communications content, from press releases, talking points and white papers, to presentations, biz dev tools, web copy, social posts, blogs and more.
Represent the organization at events and press conferences.
Develop internal and B2B engagement mechanisms to gain insights that inform marketing and communications planning and content development.
Reach out to influencers, media and beyond in order to arrange story placement on a national and global level and manage external inquiries.
Manage agency interactions and deliverables, including web and social media activities.
Support the Executive team in developing value-adding internal communications and engagement opportunities and feedback mechanisms with and for Higg Co employees.
Develop a consistent evaluation process for inbound opportunities; lead evaluation and decision to pursue or not pursue all inbound opportunities.
A Successful Candidate is/has:
A Bachelor’s degree, as a minimum requirement.
6+ years prior experience working in a communications role.
An experienced, self-motivated communications practitioner with proven success in building internal partnerships and leading cross-functional communications activities.
A generalist by nature, with demonstrated experience developing plans and content for multiple stakeholder audiences.
Superior written and verbal communications skills.
Proven success designing and executing marketing and communications strategies and campaigns.
Up to date on industry trends and able to stay ahead of the curve.
Excellent organizational and project management skills and ability to meet deadlines.
Must be able to think analytically and strategically.
Capable of working well as part of a team as well as independently.
Great multitasker and capable of simultaneously managing multiple projects with different deadlines.
Committed to sustainability as evidenced by your professional or life experience.
Enthusiastic about fast-paced environments and is comfortable navigating ambiguity in his or her role, can be scrappy when the need arises and is a committed team player.
Someone of mental grit and innate empathy: When the going gets tough, you bring a sense of levity and perspective to the table. You’re an empathetic human who values the same in others.
Additionally, Not Required but Ideal to Have:
Experience in a technology/SaaS organization working in a B2B environment within a fast-paced growing environment.
Experience developing communications plans and campaigns in a start-up organization.
Familiarity with Asana, JIRA, MailChimp, SendGrid collaboration and communication tools.
Demonstrated commitment to social and / or environmental improvement.
Prior experience in a team within a remote work environment is preferred.
Higg Co’s headquarters are located in Berkeley, California. Location for this role is flexible, though ideally will allow for high degrees of collaboration with the Marketing & Communications team and the role’s wide range of internal and external partners based in the Pacific NorthWest (USA).
If in North America, preferred working location is in close proximity to a hub international airport, or if in Europe / Asia, preferred working location is within a city with or in close proximity to an international airport with non-stop flights to major North American and European destinations, i.e. SFO, JFK, LHR.
Higg Co is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Please submit a resume and cover letter on or before July 31st, 2020 direct to Del Hudson at HR@higg.com. The cover letter should include why you are qualified for this role and information on a possible start date. All submissions will be held in the strictest confidence.