Marketing Coordinator
Hello!
Airspace Link, Inc. is looking for an ambitious and self-driven Marketing Coordinator to join our team! As the Marketing Coordinator, you will be responsible for overseeing and executing marketing initiatives and activities.
Under the direction of the CEO, you will develop and execute company marketing plans, including implementing new marketing ideas, tools, and processes for the company. As a visible ambassador to the company, we expect the successful candidate to be hardworking and an inspiring voice to the market.
The Airspace Link team is headquartered in Detroit, MI and, most importantly for you, that is where most of our fun-loving crew works and where most of the marketing magic happens. While we do recognize the best person for the job may live somewhere else, we believe you will be most successful working side by side with the core team. As such the position will be working out of our Detroit office. The Detroit office is a nice space by the way. It is a spacious modern loft that has a great view of downtown with a full kitchen located in the heart of Detroit. Best of all, it is full of bright and friendly innovative professionals :).
We strongly encourage candidates of all different backgrounds and identities to apply. Each new hire is an opportunity for us to bring in a different perspective and we are eager to further diversify our company. Airspace Link is committed to building an inclusive, supportive place for you to do the best and most rewarding work of your career.
Responsibilities
Want to apply your skills, experience, and creativity to help a company grow to its full potential? Excellent! We'll be looking to you to help develop and execute marketing plans that raise awareness about Airspace Link and our AirHub products resulting in brand awareness, leads, sales and product adoption. You'll also be Airspace Link's eyes and ears to keep the company informed about market and industry trends and competitive landscape that feeds the strategies for marketing, advertising and branding plans.
Day to day you'll be working with the sales and operations teams on marketing initiatives, creating and coordinating content, growing our contact base, curating our marketing platforms, messaging through various channels, supporting conference events and measuring results. We’re specifically looking for…
Requirements
· Strong oral and written communication skills are a must
· Ability to work in a fast paced, team environment with deadlines
· Experience selling On-Demand, SaaS (Software as a Service) solution or subscription-based product to a diverse customer base
· Experience crafting and executing marketing campaigns (brand awareness, social media, SEO/M, sales enablement, website, et)
· Ability to adapt, overcome challenges and learn new solutions and technology
· Strong time management skills
· Consistent and documented track record for achieving monthly/quarterly/annual marketing goals
· Familiarity with one or more of the following: GIS, UAS, aviation, Federal, State & Local government marketing
· Minimum of 3 years of experience
· BS/BA degree or equivalent
· Up to 25% Travel
About You
Everyone at Airspace Link is here to do the best work of their career, so we work on systemic problems and try to avoid individual blame. We value people who can take a stand yet commit even when they disagree. We subject ideas to rigorous debate but we remember that we’re here for the same purpose: to do good work together. Charging the trust battery is part of the work.
We aren’t looking for ideological clones, but we are looking for people who share our basic values and beliefs about how to market great software and products to the UAS / Drone community. We’ll call upon you to provide expertise in the following technical areas:
· Digital Marketing
· SEO / SEM
· AdWords
· WordPress
· Graphic Illustration Software such as Adobe, Corel, et
· Video Software such as Camtasia, Adobe Premier, Final Cut, et
· Microsoft Office / 365 Suite
· Social Media Platforms (LinkedIn, Twitter, Facebook, Instagram
About Our Pay & Benefits
We aim to be competitive but won’t be making any headlines. We offer a full health benefit package that is tiered depending on your tenure with Airspace Link. In other words, our benefits move from good, to better, to best.
We support a life well lived away from work. None of our benefits are about trapping people at the office or cajoling them into endless overtime. Just the opposite. We’re all about reasonable working hours, ample vacation time, fitness, wellness, and healthy living.
How to apply?
Please send an application tailored to this position that speaks to us. Introduce yourself as a colleague. Show us the future. We’d like to hear about some of the things you’ve been working on or are interested in and welcome examples of your work.
We value good communication and solid writing is part of that. We hope to see a well-constructed cover letter along with your resume/CV.
We look forward to hearing from you!