Associate Creative Director, Copy

Unfold is seeking a talented Associate Creative Director, Copy to join the growing team.

As an Associate Creative Director specializing in copywriting at UNFOLD, your pivotal role in charting the creative course of our projects, often in tandem with a Creative Director, is crucial.

You masterfully blend strategic thinking with narrative expertise, focusing on crafting content that speaks directly to users and leaves a significant impact. In every project, your goal is to ensure a deep resonance with our audience while upholding UNFOLD's high standards and core values: strategic focus, meticulous attention to detail, and deep audience engagement.

Tasked with translating complex concepts into compelling narratives and captivating copy, you co-lead significant initiatives and play a vital role in the growth and skill enhancement of our creative team.

Responsibilities

Directly contribute to the development and implementation of creative strategies, ensuring they align with clients' goals and UNFOLD's strategic focus, while specifically focusing on establishing a consistent and resonant tone of voice in all copy.
Co-lead the creative team, fostering talent development in copywriting and creative content.
Guide cross-disciplinary teams in developing and executing culturally resonant copy and content solutions, while collaborating across departments to ensure cohesive and impactful campaign messaging.
Co-manage projects from concept to completion, bringing UNFOLD’s vision for content to life.
Foster and strengthen client relationships, preparing for future collaborations.
Maintain a deep understanding of brand messaging, multichannel marketing strategies, and content trends.
Guide the creative vision for projects in a wide range of industries, ensuring adaptability and innovation.
Oversee and approve written content, ensuring high-quality standards.
Ensure creative concepts are in line with UNFOLD’s ‘What, Why, Where’ process, upholding strategic and cultural relevance.

Requirements

Exceptional leadership skills, adept in mentoring and guiding teams, especially in copywriting and content creation.
Creative and strategic thinker with expertise in narrative development, branding, digital marketing, and content strategy.
Excellent communication skills, capable of conveying complex ideas effectively in both verbal and written forms.
Rapid problem-solving and swift decision-making abilities.
A comprehensive understanding of brand storytelling, audience engagement, and the creative process.
Hands-on in content creation, leading by example in copywriting and strategic content development.
Expertise in social media marketing, attuned to cultural trends, committed to consumer-first strategies.
Ability to manage multiple projects, adapting to varying priorities in a dynamic environment.

Unfold Offers:

Competitive Medical (subsidized), Dental and Vision Plan Offerings
401K with Company Match
Comprehensive List of Paid Holidays
Flexible Time Off (FTO) Policy
Partial Mobile Phone Service Reimbursement
Generous Paid Maternity, Parental and Medical Leave Policies
Budgets for Professional Development and Growth
Bonuses for Referring Employees
Numerous Company-Sponsored Events / Activities throughout the year
Fully Stocked Kitchen in a Pet-Friendly Office!
An Environment that Fosters Growth and Upward Mobility!

UNFOLD is a minority-owned business, led by two diverse founders who not only embrace diversity in all areas of the business, but are committed to building teams that represent a variety of backgrounds, perspectives, and skills. UNFOLD bases all employment decisions on business needs, job requirements, individual qualifications, and performance when hiring, promoting, disciplining, and exiting employees. We strive for a positive, safe, and respectful environment, and have a zero-tolerate policy for discrimination or harassment of any kind.