MobiledgeX is creating a marketplace of edge cloud locations, capacity and services that will connect developers with the world's largest mobile networks to power the next generation of applications and devices. In order to do this, we are bringing together a community that includes application developers, device makers, mobile network operators, equipment manufacturers, systems integrators, and more.
MobiledgeX already has a live edge cloud today in several global regions, and we are committed to worldwide coverage of these highly distributed edge resources and services to enable the present and rapidly evolving future demands of consumer and enterprise XR (AR/VR/MR) experiences, autonomous everything and next-generation content delivery use cases as well as other compute intensive, latency sensitive and pervasive & immersive applications.
MobiledgeX is uniquely positioned to be a catalyst in the rapid engagement and revenue opportunity realization for all members of the edge value chain.
We are anticipating unprecedented growth in the coming 12 months, so there is no better time to join the team at MobiledgeX.
Who we are looking for:
We are looking for experienced marketers who possess a unique balance of technical depth and strong interpersonal skills with a proven track record of delivering results in an external facing software/technology marketing role.
The right candidate will be able to think strategically, partner with customers, developers, business development, engineering, and product teams to craft content and campaigns that address developers’ business problems, enterprise edge use cases and related MobiledgeX and partner solutions, and accelerate the adoption of the MobiledgeX platform.
Note: This job can be based in the San Francisco Bay Area or Plano, Texas.
What you will do:
Responsible for all pipeline development programs and account based marketing campaigns including email, paid advertising, DM, webinars, content syndication etc. Your campaign process spans strategy, creative concepts, planning, execution and enablement, and reporting.
Build, own and execute the quarterly campaigns plan which will deliver on the pipeline targets. Manage and continually evolve our evergreen campaigns.
Oversee our paid and organic digital marketing campaigns on search and social.
Manage prospect data and appropriate segmentation for each campaign to optimize email content funnels.
Reliably forecast and report on our planned and actual pipeline creation, maturation and pacing to goal. Measure and report on the effectiveness of demand creation activities, opportunity conversions and sales cycle lengths
Align closely with the Business Development leaders and Developer Marketing teams to enable them on every campaign you execute to make sure every customer touch point is impactful, efficient and effective. Using data and feedback, iterate often to optimize your campaigns to maximise demand program effectiveness and overall revenue attainment
Establish and refine processes for attribution, lead scoring, nurturing, campaign performance and standard reporting
What you need:
A Bachelor’s Degree in Marketing, Business, Computer Science, or a related field & 8+ years of experience.
Hands-on experience driving product and/or solution demand for technical offerings
A deep understanding of mobile networks and cloud technologies, developer tools and architectures.
Experience working within both startup and enterprise development teams.
A deep understanding of prominent software development methodologies.
Have experience supporting large customers.
Willingness to travel, as needed, up to 50%.
Enthusiastic, self-starter with strong campaign management skills.
Well organized with strong writing and general communication skills.
MobiledgeX is committed to providing a professional work environment free from discrimination and harassment, including discrimination and harassment based on a protected category, and an environment free from retaliation. MobiledgeX is committed to providing equal employment opportunities to all employees and applicants for employment. MobiledgeX prohibits discrimination or harassment based on the following categories: race, color, religion, religious creed (including religious dress and grooming practices), national origin, ancestry, citizenship, physical or mental disability, medical condition (including cancer and genetic characteristics), genetic information, marital status, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender, gender identity, gender expression, age (40 years and over), sexual orientation, veteran and/or military status, protected medical leaves (requesting or approved for leave under the Family and Medical Leave Act or the California Family Rights Act), domestic violence victim status, political affiliation, and any other status protected by state or federal law.