ABOUT ZEALAND

Zealand Pharma A/S (Nasdaq Copenhagen and New York: ZEAL) ("Zealand") is a biotechnology company focused on the discovery and development of innovative peptide-based medicines. More than 10 drug candidates invented by Zealand have advanced into clinical development, of which two have reached the market. Zealand’s current pipeline of internal product candidates focus on specialty gastrointestinal and metabolic diseases. Additionally, the portfolio includes clinical license collaboration with Boehringer Ingelheim and pre-clinical license collaboration with Alexion Pharmaceuticals. Zealand is based in Copenhagen (Søborg), Denmark. For further information about the Company's business and activities, please visit www.zealandpharma.com or follow Zealand on LinkedIn or Twitter @ZealandPharma.

Director, HCP Marketing

The Director, US HCP Marketing will be responsible for the development and implementation of key brand strategies and initiatives that are focused on the U.S. health care providers. This role will report to the Head, US Marketing and be responsible for collaborating with multiple cross functional groups, including but not limited to patient services, sales, regulatory, commercial operations, legal, and external agencies.

Primary Responsibilities Include:

· Provide commercial direction, input, and support decision making at all stages of the commercial brand strategy

· Lead the development and roll-out of HCP personal and non-personal promotional materials

· Work with Sales Leadership to ensure field alignment with brand strategy and messaging as well as identify launch training needs and build/implement training plans

· Lead all aspects of Multi-Channel Marketing Strategy, including the identification of print and digital initiatives aligned to brand strategy

· Partner with team on market development activities

· Collaborate Brand Lead on the development of brand positioning and implementation of overall Strategic Brand Plan

· Work with Commercial Analytics and manage key brand and promotional market research from end to end to generate actionable insights that maximize impact of education efforts

· Drive the measurement plan and marketing mix assessment to develop courses of action based on these metrics

· Represent the marketing function at the PRC review for all promotional material.

Skills:

· Demonstrated success in developing, driving, executing, and measuring the impact of complex marketing programs

· Commitment to succeeding with integrity in a highly regulated commercial environment

· Ability to craft key messages and narratives for internal and external stakeholders from complex clinical and business data

· Skilled at independently organizing project goals, completing long-term projects on time and within budget and fully integrating them into the work of other functions

· Strong business acumen and problem-solving skills.

· Ability to plan and nimbly adapt in a dynamic business environment

· A team player who can collaborate effectively with a broad range of internal functions, influence without authority, gain consensus and act independently in a fast-paced, entrepreneurial environment

Education and Skills Requirements:

· BA/BS degree in business, marketing or science required, MBA preferred

· Minimum of 5 years of pharmaceutical and/or healthcare experience with a minimum of 3+ years in U.S. pharmaceutical marketing (pre-launch or in-line) or relevant experience

· Strong, team-oriented leader with excellent communication skills and the ability to influence, lead, negotiate and work effectively at all levels across the organization

· Experience in successfully representing the commercial perspective during the regulatory/legal review of launch promotional materials

· Ability to complete quantitative and qualitative analyses of complex strategic initiatives, including a demonstrated understanding of the tools and methodologies needed to develop assumptions for a business case, market and competitive analysis, customer needs and primary/secondary research sources to support hypotheses

· Enthusiasm, confidence, ability to work on multiple tasks, problem solving ability, comfort in an ambiguous environment, and ability to prioritize effectively to meet organizational objectives

· Diabetes marketing experience is desired but not required

· Launch experience in preferred

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